A Values-Aligned Shared Mail Cooperative
Acquire More Customers at Lower Cost by Reaching Consumers Already Predisposed to Buy.
The Opportunity: Acquire Customers Who Want to Buy From You
What if you could reach millions of consumers who are actively looking for brands like yours — and who will pay attention to your offer because it arrives alongside companies they already trust?
That's the PatriotPak opportunity.
Conservative, patriotic consumers represent a massive and underserved market. They're tired of giving money to companies that don't share their values. They're actively seeking alternatives. And they respond to direct mail at rates that dwarf digital channels.
The shared mail model is proven. The conservative consumer market is real and growing. PatriotPak sits at the intersection — and the companies who move first will capture these customers before competitors wake up.
Why Shared Mail Delivers
The ROI Your Digital Channels Can't Match
Your customers are drowning in digital noise. Email open rates are collapsing. Social media costs are rising. Banner blindness is universal. Meanwhile, physical mail sits on kitchen counters, gets shared with family members, and drives action.
- 91% of promotional mail is opened and read — compare that to your email open rates.
- 29% average ROI on direct mail campaigns — and two-thirds of companies say it outperforms other channels.
- 6 in 10 recipients take action — their next shopping trip is influenced by what arrived in their mailbox.
- 51% share mail with family and friends — your offer gets passed around, multiplying impressions at no extra cost.
Smart marketers are shifting budget back to direct mail because digital fatigue is real and physical mail converts.
The Conservative Consumer Advantage
Here's what makes PatriotPak different from generic shared mail: you're not just reaching households — you're reaching households that want to hear from you.
Why This Audience Converts
Conservative consumers are actively seeking brands that share their values, and they reward those brands with loyalty and purchases. Most marketers aren't reaching them with targeted, values-aligned offers.
The conservative consumer base skews toward demographics that love direct mail: Baby Boomers and established homeowners with stable addresses and disposable income.
The Demographics
- 50% prefer direct mail over digital — the highest of any generation.
- 63% response rate to direct mail campaigns.
- 73% check mail at least six days per week.
- 65% of 65+ Americans enjoy checking their mail.
While competitors spray generic digital ads, you can land a physical offer in the hands of consumers actively looking for alternatives.
The Proven Power of Shared Mail
For over 55 years, models like Valpak have proven that shared mail works. PatriotPak brings this proven model to conservative, values-aligned consumers.
PatriotPak delivers what generic mail can't:
Hear More About the Strategy
Jeff Kruszyna discusses "Direct Mail Secrets for Conservative Consumers" in his recent interview.
Watch the Interview on RumbleBook a Free Strategy Session
Here's what we'll cover in our 45-minute call:
✓ Your customer acquisition goals and current strategy
✓ Whether PatriotPak makes sense for your brand
✓ How to leverage the "parallel economy" to build loyalty
✓ A roadmap for testing and scaling your direct mail program
This isn't a sales pitch. It's a strategy session. We'll map out exactly what success looks like for you.
Book Your Free Strategy Session
Select a time that works for you below.
The Question Isn't Whether This Works.
The data proves it does. The question is whether you'll capture these customers before your competitors do.
P.S. Reach an underserved market before competitors discover it. Build loyalty now.